Fotograaf: FEB

dhr. dr. B. (Bram) Kuijken

  • Faculteit Economie en Bedrijfskunde
    Sectie Entrepreneurship & Innovation
  • Bezoekadres
    REC M
    Plantage Muidergracht 12  Amsterdam
    Kamernummer: M4.25
  • Postadres:
    Postbus  15953
    1001 NL  Amsterdam
    T: 0205254352


Assistant Professor in Entrepreneurship and Innovation

Research interests

Marketing | Innovation | Categorization | Category spanning

Teaching activities

Minor Entrepreneurship
Cultural Entrepreneurship and Innovation 


  • N.M. Wijnberg, G. Gemser & B. Kuijken (in press). Effective product-service systems: a value-based framework. Industrial Marketing Management. doi:
  • B. Kuijken, N.M. Wijnberg, M.A.A.M. Leenders & G. Gemser (2016). The producer-consumer classification gap and its effects on music festival success. European Journal of Marketing.


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