AAA Data Science Postdoctoral researcher or PhD candidate Advertisement & Sales Optimization

Faculty of Economics and Business (UvA); Faculty of Sciences (VU) & ORTEC

Amsterdam Data Science, an initiative of the University of Amsterdam (UvA), VU University Amsterdam (VU), Amsterdam University of Applied Sciences (HvA), and Centrum Wiskunde & Informatica (CWI) is looking for 14 researchers at the postdoctoral/PhD level. These positions are funded by the Amsterdam Academic Alliance (AAA), a joint initiative of the UvA and VU aimed at intensifying collaboration with each other and knowledge institutions in the region, to cement Amsterdam's position as a hub of academic excellence. These positions are partially co-funded by CWI, Faculty of Social and Behavioural Sciences of the UvA, HvA, ORTEC, Spinoza fund of Prof. Vossen, and VUmc.

Amsterdam Data Science provides a network in which some 300 Amsterdam based scientists exchange Data Science knowledge and forge partnerships within and outside the academic community. This comprises the foundations of data science and data science for the life sciences, social analytics, business analytics, and digital humanities.

This advertisement concerns one of the 14 positions. This position is with Prof. Salomon and Prof. Peter Boswijk of the Faculty of Economics and Business of the UvA and with Prof. Koole of the Faculty of Sciences of the VU, and with the company ORTEC. Research will be conducted three days a week at the two academic institutions. Practical applications will be developed during two days per week at ORTEC.

Project description

Today’s consumers use a mix of traditional media (newspaper, TV) and online media. Moreover, they use multiple devices (PC, smartphone, and tablet). Therefore, a cross-channel multi-device model is needed to understand the relation between advertisement and sales. Such model combines at the individual level data from the digital media with the traditional aggregated data for the offline media (TV, radio, etc.). It is our objective in this project to contribute to this area and to develop new conversion contribution algorithms.

Research will be conducted three days per week at the two academic institutions. Practical applications will be developed during two days per week at ORTEC.

Tasks will be: 

• studying the literature, collecting data, building and testing models (in year 1 – 2);
• building and testing models, deriving conclusions and writing academic papers (in year 3).

Requirements

The ideal candidate should have a PhD degree or Master (M.Sc) in (mathematical) statistics, operations research, econometrics or equivalent, with an interest in Business applications.

Further information

• Prof. Marc Salomon

Appointment

The appointment is for three years. The gross monthly salary will be, depending on experience, for the postdoctoral researcher between €2,476 and €3,908 (salary scale 10) and for the PhD candidate between €2,125 and €2,717 based on full time. The Collective Labour Agreement for Dutch Universities is applicable.

Job application

Applications may only be submitted via applications-feb@uva.nl. To process your application immediately, please quote  vacancy number 15-117 and the title of the position you are applying for in the subject-line. Applications must include a detailed curriculum vitae, a motivation letter explaining why you are the right candidate. For the postdoc position also a list of projects you have worked on with brief descriptions of your contributions and the names and contact addresses of two academic references from which information about the candidate can be obtained. All these should be grouped in one PDF attachment. 

Applications will be accepted until 10 May 2015. 

No agencies please