Companies have to deal with many different stakeholders: clients, suppliers, competitors, governmental bodies and so on. How do they stay ahead of the competition? What is the best way to set up your product, price and distribution policy? In this minor you will gain insight into these kinds of strategy and marketing issues experienced by organisations.
This minor enables you to solve business issues independently. You will be encouraged to adopt a critical approach towards the many theoretical perspectives within the professional field and then apply the knowledge that you have gained to practical situations.
This minor does not provide admission to the Master’s programme in Business Administration.
The minor contains of 30 EC and can be completed in 1 semester.
At this moment you are unable to apply for the minor. The minor application opens between 30 April 10:00 AM until 2 May 12:00 PM. You will find a link to the application form on this page.
Important Dates and selection process
Due to the high demand for this minor, we make use of random selection. You can apply for this minor at any time between 30 April 2024 10:00 AM and 2 May 2024 12:00 PM. The timing of your application within this period does not affect your chances of selection.
Please note that you can only be admitted to one minor at UvA Economics and Business at a time. However, you can apply for a maximum of two minors. A potential second choice will only be taken into consideration if you are not selected for the minor you applied for first.
What do you need to apply?
Non UvA-students
UvA students
After admission: register for courses
After being admitted to the minor, you need to register for the individual courses of the minor. The course registration period for the first semester will take place on the following dates:
All information about course registration will be included in the email you receive after you are admitted to the minor. All minor students have a guaranteed spot for a course, if you register for the courses on time.
For more general information about applying for and taking a minor, visit the student website about minors at UvA Economics and Business or you can contact the Education Desk. (make sure to choose an UvA Economics and Business programme to see the correct information).