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Corporate Communication

Amsterdam School of Communication Research / ASCoR

Communication strategies are directed towards mass media (public relations), government institutions (public affairs), investors, and employees. Depending on the stakeholder of communication, one can talk about external or internal communication, though this distinction has increasingly blurred.

By its focus on the whole process of communication management, research in Corporate Communication fits nicely in the broader ASCoR research programme, that focuses on production, content and effects of communication, with a special interest in the (broadly defined) consequences of communication.

Programme Group Directors

Prof. dr. C.F. (Christian) Burgers

Programme Group Director

Dr. G.L.A. (Toni) van der Meer

Board representative