Dr. P.H.J. (Pytrik) Schafraad
Faculty of Social and Behavioural Sciences
CW : Corporate Communication
Visiting address
- Nieuwe Achtergracht 166
- Room number: C8.00
Postal address
- Postbus 15791
1001 NG Amsterdam
Contact details
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Profiel
Dissertaion: "Controversial Outsiders. A cross-national study of media attention to the far right 1986-2004
Pytrik Schafraad is a lecturer in Corporate Communication at the Department of Communication Science. His research focusses on the relationship between organizations and the news media and the dynamics of issues in the news. He is the coördinator of the bachelor course Corporate Communication (DCW1) and master thesis coördinator for the MSc track Corporate Communication. He teaches courses on public relations & the media, content analysis, bachelor thesis corporate communication amongst others.
Memberships
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Publications
- refereed (13)
- academic (5)
- professional (5)
- conference contributions (2)
- recognitions (3)
- doctoral thesis (1)
2023
Hofhuis, J., Schafraad, P., Trilling, D., Luca, N., & van Manen, B. (2023). Automated content analysis of cultural Diversity Perspectives in Annual Reports (DivPAR): Development, validation, and future research agenda. Cultural Diversity & Ethnic Minority Psychology, 29(1), 74-84. https://doi.org/10.1037/cdp0000413 [details]
2020
- Schafraad, P., & Van Zoonen, W. (2020). Reconsidering churnalism: How news factors in corporate press releases influence how journalists treat these press releases after initial selection. Communications : The European Journal of Communication Research, 45(S1), 718-743. https://doi.org/10.1515/commun-2019-2075 [details]
2019
- Schafraad, P., & Verhoeven, J. W. M. (2019). Headwinds in sports sponsoring. International Journal of Sports Marketing & Sponsorship, 20(3), 538-552. https://doi.org/10.1108/IJSMS-10-2018-0108 [details]
2016
- O'Loughlin, C., & Schafraad, P. (2016). News on the move: Towards a typology of Journalists in Exile. Observatorio, 10(1), 45-66. https://doi.org/10.7458/obs1012016869 [details]
- Schafraad, P., van Zoonen, W., & Verhoeven, P. (2016). The news value of Dutch corporate press releases as a predictor of corporate agenda building power. Public Relations Review, 42(3), 451-458. https://doi.org/10.1016/j.pubrev.2015.11.014 [details]
2013
- Kroon, A., & Schafraad, P. (2013). Copy-paste of journalistieke verdieping? Een onderzoek naar de manier waarop nieuwsfactoren in universitaire persberichten nieuwsselectie en redactionele bewerking beïnvloeden. Tijdschrift voor Communicatiewetenschap, 41(3), 283-303. https://doi.org/10.5117/2013.041.003.283 [details]
- Schafraad, P., Wester, F., & Scheepers, P. (2013). Media attention to the far-right in three Dutch newspapers 1986-2004: characteristics and trends. Observatorio, 7(2), 1-31. [details]
2012
- Schafraad, P., d'Haenens, L., Scheepers, P., & Wester, F. (2012). The evolution of a media image: newspaper attention to the Flemish far right 1987-2004. Acta Politica, 47(4), 356-378. https://doi.org/10.1057/ap.2012.12 [details]
2011
- Hijmans, E., Schafraad, P., Buijs, K., & d' Haenens, L. (2011). Wie schrijft ons nieuws? Een analyse van voorverpakt nieuws en brontransparantie in binnenlandse nieuwsonderwerpen in vier Nederlandse en Vlaamse kwaliteitskranten. Tijdschrift voor Communicatiewetenschap, 39(2), 77-91. [details]
2009
- Schafraad, P. H. J., Scheepers, P. L. H., & Wester, F. P. J. (2009). Media attention to Pim Fortuyn and LPF during the 2002 elections. Negative bias or following news routines? In R. P. Konig, P. W. M. Nelissen, & F. J. M. Huysmans (Eds.), Meaningful media: communication research on the social construction of reality: To honour Karsten Renckstorf's academic career (pp. 188-200). Nijmegen: Tandem Felix.
- Schafraad, P., Wester, F., & Scheepers, P. (2009). Controversiële buitenstaanders: een longitudinale studie naar berichtgeving over ver rechts in Nederlandse dagbladen. Migrantenstudies, 25(3), 221-236.
2008
- Schafraad, P. H. J., Scheepers, P. L. H., & Wester, F. P. J. (2008). ‘Dealing with the ‘devil of the past’. Attention for the far right in the German press (1987-2004). Publizistik, 53(3), 362-385.
2006
- Schafraad, P. H. J., Wester, F., & Scheepers, P. (2006). Using 'new' data sources for 'old' newspaper research: Developing guidelines for data collection. Communications : The European Journal of Communication Research, 31, 455-467. https://doi.org/10.1515/COMMUN.2006.029
2018
2014
- Schafraad, P. (Author). (2014). Onzinonderzoek als nieuws verpest journalistiek imago. Web publication/site, ditwordthetnieuws.blogspot.nl. Retrieved from http://ditwordthetnieuws.blogspot.nl/2014/07/achter-elk-nieuwsbericht-zit-een-reeks.html [details]
- Schafraad, P. (Author). (2014). Zoek de nieuwswaardigheid. Web publication/site, Retrieved from http://ditwordthetnieuws.blogspot.nl/2014/02/zoek-de-nieuwswaardigheid.html. Retrieved from http://ditwordthetnieuws.blogspot.nl/2014/02/zoek-de-nieuwswaardigheid.html [details]
- Schafraad, P., & Spitteler, R. (2014). Dit wordt het nieuws: eindrapportage project De Nieuwswaarde van Corporate PR. Amsterdam: ASCoR. [details]
2013
- Schafraad, P. (Author). (2013). Nieuwsfactorencatalogussen. Web publication/site, Amsterdam: . Retrieved from http://ditwordthetnieuws.blogspot.nl/2013/10/nieuwsfactorencatalogussen.html [details]
2018
- Schafraad, P. (Author). (2018). 10 Jaar na Flat Earth News: voorbij 'churnalism'? Verslag van een symposium over vervagende grenzen in de journalistiek. Web publication/site, De Nieuwe Reporter. Retrieved from https://www.denieuwereporter.nl/2018/11/10-jaar-na-flat-earth-news-voorbij-churnalism/ [details]
2017
- Jacobs, S., & Schafraad, P. (2017). Hoe de Fyra kon ontsporen: De valkuilen van crisiscommunicatie. Tekst[blad], 23(3), 16-19. [details]
2012
- Schafraad, P. (2012). Wenig Interesse an komplexem Hintergrund. Message, 2012(2), 28-29. [details]
- Schafraad, P. (2012). [Review of: W. van Atteveldt (2008) Semantic network analysis: techniques for extracting, representing and querying media content]. Communications : The European Journal of Communication Research, 37(2), 218-220. https://doi.org/10.1515/commun-2012-0011 [details]
2011
- Schafraad, P. (Author). (2011). In de sportjournalistiek komen relevante feiten niet altijd in de krant. Web publication/site, De Nieuwe Reporter. Retrieved from http://www.denieuwereporter.nl/2011/12/in-de-sportjournalistiek-komen-relevante-feiten-niet-altijd-in-de-krant/ [details]
2017
- Schafraad, P. H. J., & Jacobs, S. H. J. (2017). Communicating Responsibility: The Fyra Case. Abstract from Etmaal van de Communicatiewetenschap, Tilburg, Netherlands.
2015
- Schafraad, P. H. J., van Zoonen, W., & Verhoeven, P. (2015). The news value of corporate press releases as a predictor of corporate agenda building power. Abstract from Paper presented at the International Public Relations Symposium BledCom 2015, .
Media appearance
- de Boer, N. J., van Eijk, N. A. N. M. & Schafraad, P. (23-05-2015). Hoe krijgen we Sepp Blatter weg? Interview door Michiel Hulshof en Menno van der Veen [Print] Vrij Nederland. Hoe krijgen we Sepp Blatter weg? Interview door Michiel Hulshof en Menno van der Veen. https://www.vn.nl/de-oplossers-4/
Talk / presentation
- Schafraad, P. H. J. (invited speaker) (17-6-2015). Dit wordt het nieuws. De invloed van corporate persberichten op het nieuws nader bekeken., Invited lecture at Logeion / ANP, Rijswijk.
Others
- Verhoeven, J. (participant) & Schafraad, P. H. J. (participant) (5-7-2018 - 7-7-2018). BledCom 2018 (participating in a conference, workshop, ...).
2009
- Schafraad, P. H. J. (2009). Controversial Outsiders. A cross-national study of media attention to the far-right 1986-2004. Nijmegen: self.
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Ancillary activities
- No ancillary activities
Hofhuis, J., Schafraad, P., Trilling, D., Luca, N., & van Manen, B. (2023). Automated content analysis of cultural Diversity Perspectives in Annual Reports (DivPAR): Development, validation, and future research agenda. Cultural Diversity & Ethnic Minority Psychology, 29(1), 74-84.