Communication Science: Corporate Communication
With the central role organisations play in societies, it is essential to have a thorough understanding of communication processes within organisations and with their environment. Key themes central in this track are organisations’ social license to operate, organisational culture, dialogue and engagement, and crisis communication. You will also examine the role of the media in the construction of reputation and legitimacy, and corporate social responsibility communication.
Language of instruction
English
Mode
Full-time
Location
🏆 World-class scholars
Nov04
Master's Week 4-8 Nov
Feb10
Master's Week 10 -14 Feb
Why study Corporate Communication at the UvA?
Learn from excellent and renowned lecturers
Tailor the programme to your taste
Study in a fascinating and media-saturated environment
Is Corporate Communication right for you?
- You want to learn how organisations are affected by today’s media landscape and how they can strategically act in an environment characterised by mediatisation and polarisation.
- You want to bring a timely and critical contribution to societal debates about corporations and their communication regarding sustainability and corporate social responsibility activities.
- You understand what organisations can learn from big data, like their interactions with users on social media, websites, or other digital environments.
- You have an interest in strategic communication questions like engaging with stakeholders or implementing change processes.
I acquired extensive knowledge of how organisations can strategically survive the current rapidly changing environment.Read more about the experiences from current students
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Facts & Figures
- Degree programme
- MSc Communication Science
- Type
- Regular study programme
- Mode
- Full-time
- Credits
- 60 ECTS, 12 months
- Language of instruction
- English
- Starts in
- February, September
- CROHO code
- 66615
- Location
- Roeterseiland campus