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Attention for how people experience things - whether they are customers, patients, citizens, students or employees - is a growing trend. A clear language for this field is missing, however. In her dissertation, Anna Snel offers a foundation for what is referred to as an 'experience economy'.

Event details of For the love of experience: Changing the Experience Economy discourse
Date 7 September 2011
Time 13:00 -14:00
Location Aula - Lutherse kerk

Attention for how people experience things - whether they are customers, patients, citizens, students or employees - is a growing trend. A clear language for this field is missing, however. In her dissertation, Anna Snel offers a foundation for what is referred to as an 'experience economy'. She provides insight into the role of individuals and organisations in this economy.
Experience economy offers a wide range of possibilities for creating value for organisations and individuals. But in order to take advantage of this, the individual must be the focal point of attention. According to Snel, it is the individual, not the organisation, who determines what an experience is.

Aula - Lutherse kerk

Singel 411
1012 XM Amsterdam

Deelname

Anna Snel