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Communication Science: Persuasive Communication

Alumni Persuasive Communication

Graduate School of Communication

Jasmijn Bouwmeester, The Netherlands, Alumna of the Master Persuasive Communication, talks about her experiences as a student and how that relates to her current job in this video testimonial.

How does the Master prepare you for your job?

She discusses her job as Senior Media Planner at Universal Media. She discusses which skills and courses are important for her current job. 

‘The communication and media landscape is changing fastly. Social media but also digitalization. Persuasive Communication is an excellent track to gain more insights into these interesting developments. During this master, I learned theories that form the background of all the things that I do now as a senior media planner at Universal Media.’  

Watch the video here:

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