The UvA logo is always positioned in the top-left corner of all communications. The minimum distance between the logo and the image area is one and a half logo blocks. The logo can be placed in a header, the white space above the image area.
The image area can contain a photographic or illustrative image. Photographs should extend to the edge of the image area; illustrations should preferably do the same, unless the illustration does not allow for this. It is not permitted to add a separate logo or text to a graphic. Nor is it permitted to combine a photograph with a graphic.
Read more about the visual identity guidelines.
If you want to add text to your communication, use the Utopia font. Within the UvA corporate identity, text is always placed horizontally.
You are free to place the message of your communication on a white background, a coloured background or over the image. In addition, the toolbox has been developed to give the key message of the communication extra impact and to make your communication distinctive within the UvA corporate identity.
Optionally, a call-to-action sticker can be added. The sticker is circular and can be used in all colours from the colour palette. It is always placed as a standalone element within the image area.
Dimensions
| A6 | 23 mm |
| A5 | 32 mm |
| A4 | 45 mm |
| A3 | 63 mm |
| A2 | 90 mm |
| A1 | 125 mm |
In the UvA Brand Portal, you can create communication materials yourself, without the involvement of a designer, using the various templates available. View examples of communication materials created from templates in the Brand Portal.
To use the creation module, you need a login and password.
Forgot your login details? Go to uva.cordeo.online and request a new password. Would you like to register as a user? Please contact the corporate identity coordinator.
If the existing templates do not meet your needs, consider contacting one of our preferred suppliers. These designers and agencies are familiar with the UvA corporate identity and can provide expert support:
T: +31 (0)20 468 3525
I: www.thonik.nl
André Mol
T: + 31 (0)6 478 981 67
I: www.april-design.com
E: andre@april-design.com
Marc Lochs
T: +31 (0)6 504 728 79
I: www.lochs.nl
E: marc@lochs.nl
If you would like to have your communication materials printed, please contact the contracted print suppliers. OBT handles the UvA’s communication print materials, such as brochures, folders, flyers and posters.
OBT
Kerketuinenweg 8
2544 CW Den Haag
Contact person: Mandy van Houten (verkoop)
T: +31 06 22614686
E: mandy@opmeerbv.nl
Order processing: Martin Slappendel
E: martin@opmeerbv.nl
Ordering office stationery, such as business cards and envelopes, is currently not possible via Ariba. To place an order, please email postkamer-uva@canon.nl.
Diploma supplement paper is printed on paper featuring a UvA watermark. Orders are processed through the Central Student Administration – Examinations Office: examenaanvragen@uva.nl.