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Dr. A.P. (Alexander) Pfeuffer

Faculteit der Maatschappij- en Gedragswetenschappen
Programmagroep: Persuasive Communication
Bezoekadres
  • Nieuwe Achtergracht 166
Postadres
  • Postbus 15791
    1001 NG Amsterdam
Contactgegevens
  • Publicaties

    2025

    2024

    • Pfiffelmann, J., Pfeuffer, A. P., Dens, N., & Soulez, S. (2024). Unique… like everyone else: Effects and mechanisms of personalization appeals in recruitment advertising. International Journal of Advertising, 43, 491-532. https://doi.org/10.1080/02650487.2023.2203577

    2025

    • Mucundorfeanu, M., Balaban, D., & Pfeuffer, A. P. (2025). Seeing Through the Edit: The Impact of Retouched Influencer Advertising Postsand Self-Photo Manipulation on Body Dissatisfaction. Paper presented at ICORIA, Rotterdam, Netherlands.
    • Statha, A., & Pfeuffer, A. P. (2025). Pills, Posts, and Persuasion: The Impact of Patient Influencers. Paper presented at International Conference on Research in Advertising (ICORIA) 2025, Rotterdam.
    • Urkens, J., Burgers, C. F., Jacobs, S. H. J., & Pfeuffer, A. P. (2025). An attributional approach to organizational misinformation and trust: the role of intentions and consequences. Paper presented at ATS 2025: AMSTERDAM TRUST SUMMIT.

    2024

    • Pfeuffer, A. P., Phua, J., & Broggi, M. (2024). Trust but Scrutinize? An Experimental Explication of Cue- based Trust and Persuasion Knowledge in Online Consumer Product Reviews.. Paper presented at American Academy of Advertising (AAA) Annual Conference 2024 .
    • Pfeuffer, A. P., Smit, E. G., van Reijmersdal, E. A., van Berlo, Z. M. C., He, X., & Antsipava, D. (2024). Counterfeit chronicles: Describing and explicating counterfeit advertising in the Netherlands. Paper presented at The 22nd International Conference on Research in Advertising (ICORIA) 2024, Thessaloniki, Greece.

    Prijs / subsidie

    • Kolesnyk, D. & Pfeuffer, A. (2025). SWOCC research grant.
    • Pfeuffer, A., Mollen, S. & Smit, E. (2025). VWS Vaccination Research Grant.
    • Voorveld, H., Pfeuffer, A. & Walraven, M. (2024). Faculty of Social & Behavioral Sciences Impact Education Grant.

    Andere

    • Breves, P. (chair), van Reijmersdal, E. (organiser), Busljeta Banks, I. (organiser), Pfeuffer, A. (organiser), Starke, A. (organiser) & van Berlo, Z. (organiser) (27-11-2024 - 29-11-2024). Annual conference of the DGPuK’s advertising communication division, Amsterdam (organising a conference, workshop, ...).
    This list of publications is extracted from the UvA-Current Research Information System. Questions? Ask the library or the Pure staff of your faculty / institute. Log in to Pure to edit your publications. Log in to Personal Page Publication Selection tool to manage the visibility of your publications on this list.
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