Experience and interests
Corporate Communication, Reputation and Stakeholder management, Evidence-based Public Relations, Storytelling, Corporate Social Responsibility Management
I have a deep and abiding interest in communication: its theory, science, history and practical application. I believe in reinforcing sustainable relationships between stakeholders, through transparency and evidence-based P.R. This envelops the use of research, knowledge sharing and the implementation of CSR projects as crucial tools for corporate storytelling.