The Social Psychology Programme is dedicated to studying human beings in their social context, investigating the cognitive, affective, and motivational processes underlying social behaviour.
We spend much of our lives surrounded by others, and our emotions, cognitions, and behaviours are profoundly shaped by the social environments in which we operate. Such environments can be construed at various levels of analysis, such as close relationships, small groups, larger collectives, intergroup relations, and the broader cultural or societal context. As we navigate our lives, our emotions, cognitions, and behaviours are shaped by interactions with other individuals as well as through exposure to social norms and belief systems.
The Social Psychology Programme covers all of these sources of influence in its research in order to contribute to a thorough understanding of the human condition. Current research centres around four overarching questions that link fundamental cognitive, affective, and motivational processes to human behaviour in its social context.
Human behaviour is shaped to a large extent by how people perceive and think about each other. We seek to unravel the mechanisms and contingencies of social perception and social information processing that underlie basic social cognition, the development of stereotypes and prejudice, and social behaviour.