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Nevena Kovacheva hails from Varna, often referred to as the "maritime capital" of Bulgaria. She is an alumna of the First Language School. Following her graduation in 1997, she relocated to Vienna to pursue a degree in Business Administration. In 2000, she continued her studies by moving to The Netherlands to undertake a business program in Utrecht. At UvA, Kovacheva completed a full-time master's program in Fiscal Economics, graduating in 2006. She returned to Bulgaria in 2007. In this interview, she discusses the challenges of studying abroad.

What was your most significant challenge in Amsterdam? 

"My most substantial challenge during my studies was finding a balance between my academic pursuits, my work, and my personal life. In 2004, I had already commenced my career as a tax consultant in EY's Human Capital department in Amsterdam. I was working full-time while simultaneously pursuing my master's program on a full-time basis. This demanded impeccable organization, substantial personal flexibility, and the cooperation of my employer to enable me to study and work concurrently without any setbacks. Needless to say, significant adjustments had to be made in my daily life as well – waking up at 5 a.m. to avoid the usual traffic congestion on the A2 route between Utrecht and Amsterdam, putting in a full day's work as a fresh entrant in one of the Big 4 consulting firms, and then heading to UvA for the latest available lectures. Real vacations were practically non-existent. I also can't recall a single birthday celebration where I didn't bring along a study book or some notes. However, I would never describe it as a "sacrifice" because both my job and my studies were genuinely what I desired." 

When did you return to Bulgaria, and what were the reasons for your return? 

"Honestly, after so many years abroad, I had never intended to return to Bulgaria. I have an immense affection for The Netherlands, and it truly feels like my second home. It's the place where I underwent substantial professional and personal growth. My return to Bulgaria actually came about by chance. In 2007, I made the decision to participate in EY's global mobility program, which provides employees with the opportunity for short-term assignments abroad. Considering my background, I initially considered going to some of the former "socialist" countries such as Russia, Hungary, or the Czech Republic. I was at an event near Barcelona in Sitges, where I was extensively prepared for an elevator pitch with our area leader. He simply asked me, "Why not Bulgaria?" Without much thought, I replied, "Why not?"

This 5-minute conversation altered the course of my life. After just one month of what was supposed to be a three-month assignment, I realized that I was in the right place at the right time. I was given the opportunity to establish a substantial People Advisory Services practice, which I can now proudly say is one of the most well-positioned in the Bulgarian consulting market. I'm also extremely delighted to witness an increasing number of young people returning to Bulgaria after completing their studies at top foreign universities. They no longer need to feel like exotic creatures here, as I once did. There is also no need for unusual justifications for their return, as Bulgarian businesses are becoming more appealing and offering intriguing career prospects for top talent." 

How did you go about building your professional network? What was your first step? 

"It was a gradual process, achieved through active participation in business chambers and associations that were relevant to my field, in essence, making myself visible and establishing recognition." 

What does the Dutch Alumni Club in Bulgaria mean to you, both personally and in terms of expanding your network? 

"It is a valuable organization where, in an informal setting, you have the opportunity to connect with individuals who share similar backgrounds and interests, allowing you to reminisce about our time in The Netherlands and exchange experiences."