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Dr J.M.C. (Jonathan) Sitruk

Faculty of Economics and Business
Section Entrepreneurship & Innovation

Visiting address
  • Plantage Muidergracht 12
  • Room number: 1.11
Postal address
  • Postbus 15953
    1001 NL Amsterdam
  • Profile

    I am an Assistant Professor of Entrepreneurship and Innovation at the University of Amsterdam. My research interest revolves around how sociological and cognitive elements influence entrepreneurial performance in new fundraising approaches. In my research, I combine novel data collection and analysis with rigorous econometric methods to gain a better understanding of the underlying causal relationship. As part of my data collection and analysis, I collected primary data via a web crawler and applied machine learning semantic analysis approaches using the programming language Python. I also used an Amazon Mechanical Turk experiment in one of the papers and have used Qualtrics to analyze data that will be used in a future project. Key words: Entrepreneurship Crowdfunding Categorization Machine Learning, Python, Semantic Analysis Organizational Identity.

  • Publications


    • Esposito, C. D., Szatmari, B., Sitruk, J. M. C., & Wijnberg, N. M. (2023). Getting off to a good start: emerging academic fields and early‑stage equity financing. Small Business Economics. Advance online publication.


    • Esposito, C. D., Wijnberg, N., Szatmari, B., & Sitruk, J. (2022). Getting off to a Good Start: Emerging Scientific Fields and External Financing. Academy of Management proceedings, 2022, Article 10710.
    This list of publications is extracted from the UvA-Current Research Information System. Questions? Ask the library or the Pure staff of your faculty / institute. Log in to Pure to edit your publications. Log in to Personal Page Publication Selection tool to manage the visibility of your publications on this list.
  • Ancillary activities
    No ancillary activities