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Information Studies graduates from the University of Amsterdam are valued for their ability to bridge the gap between cutting-edge technology and human needs. You will graduate with both the technical expertise to design and evaluate interactive systems, and the critical insight to address ethical, cultural, and societal implications. This combination is increasingly sought after in industries where AI, data, and digital systems play a central role.

Amsterdam’s thriving digital scene - home to tech startups, multinationals, public institutions, and research hubs - offers excellent networking, internship, and career opportunities. 

Potential career paths include: 

  • UX researcher: investigating user needs and behaviours to inform design. 

  • Interaction designer: creating engaging, accessible, and user-centred interfaces. 

  • Human factors specialist: optimising systems and environments for human use. 

  • Product owner / manager: leading development teams to deliver user-focused products. 

  • AI experience designer: integrating AI into systems in ethical and user-friendly ways. 

  • Usability specialist: evaluating and improving the usability of digital products. 

  • Innovation consultant: advising organisations on responsible digital transformation. 

  • Data-driven service designer: combining data insights with design methods to create better services. 

  • PhD researcher: advancing academic knowledge in HCI, AI, or related field 

Graduates go on to work in sectors as diverse as healthcare, education, finance, culture, and government, often in roles that shape the future of digital technology. Wherever you choose to apply your skills, you will be equipped to lead responsible innovation and ensure that technology serves people and society.